AdTech firm onload{media} opens London office

[London, UK] – [20 September 2019] – onload{media} today announced the opening of a sales and marketing office at 16 Upper Woburn Place, London, WC1H 0AF. The company offer a unique advertising network that integrates video ads into the gaming experience for real-money online casinos.
 
Onload{media}’s headquarters and technical development site are located at 50 High Street, Henley-In-Arden, Warwickshire, B95 5AN.
 
“The roots of our company are in online gaming”, said Justin Chamberlain, onload{media}’s founder and CEO. “We rebranded as onload{media} when we realised there is a need for an advertising network that targets online casinos as the publisher. This new offering requires a London sales and marketing office, which we’re very pleased to open today.”
 
“The need is three-fold”, continued Richard Parboo, onload{media}’s head of strategic marketing. “Online casino operators and their game suppliers need additional revenue that is not subject to the various government taxes and other levies, imposed at an increasing rate each year.
“Advertisers need access to unique, rigorously verified, over-18 audiences. The added advantage of the onload{media} network is that the video ads are inserted into the gaming experience, during the 15-second window when games are being loaded. This ensures an engaged audience, in  buying mode, on some of the safest, most highly regulated sites in the country.”
 
“We are also mindful of our social responsibilities”, said Justin Chamberlain. “Charities and other organisations that seek to prevent gambling addiction and provide support to problem gamblers, need access to their target audience, and paid ads are beyond their price point. We therefore actively seek partnerships, free of charge, with these organisations. As with the paid adverts, we place their messages within the gaming experience, where they can do the most good.”
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